Mistake 01 being impatient with Google Adsense Approval
Mistake 01 being impatient with Google Adsense Approval
Your mailing list is a great way to promote your products and stay in touch with your customers. You may not realize it, but it also serves another purpose. You can use your mailing list as a test market for new products and services you may be thinking about offering.
A test market is a limited group of people you offer a product to in order to receive feed back before you put the product up for sale to the general population. Using a test market will allow you to get feedback on your product. Your test market may suggest adding a feature you hadn’t thought of or offer other advice which will be helpful in fine tuning your product.
Your mailing list is a natural choice for a test market, as they have already expressed interest in the type of products you offer. For example, if you have sold an information product on starting a home based business before, perhaps you can use your mailing list of people who have bought that product as a test market for an information product on marketing techniques. You already know they are interested in starting a business; therefore, they would probably appreciate learning how to market their new business.
You can choose to offer your test products at a normal rate, a reduced rate, or even for free. Let them know that you are still working out the “bugs” and that the product you are offering may be different from the finished product you are going to sell to the general public. Letting them know this in advance can ward off any ill feelings; if one of the people on your mailing list buys a test product and later sees a similar product with slightly different features for sale, they may feel they got ripped off.
If you are going to offer the product at a reduced rate or give it away for free, let them know you would appreciate their feedback in exchange. Have a form set up online where the customer can fill out their opinions and advice. Ask them to leave a recommendation that you can use on the landing page once the product is finished.
You can also use your mailing list to get feedback when you are in the development stages of creating an information product. For instance, you can send out an email with a link to a questionnaire form and ask them to fill it out. If you know the general topic you would like to create a product on, you can ask your test market what are their three biggest questions about that topic. If you end up receiving a bunch of questions in the same general areas, you know that is the area of content you would like to focus your product on.
If you have a service based business, you can still use your mailing list as a test market. You can ask what type of services they would like to have. If you offer tangible products, you can ask your test market what type of new products they would like to see you carry and which features can be improved upon in your current inventory.
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A mailing list is a list of people who signed up to receive your mailings, such as newsletters, ecourses, ebooks, and other emails. There are many benefits to having a huge mailing list. Here are a few reasons why you will want to start building one today.
There is an old saying that says, “The money is in the follow up”, and that holds true for your list. Your mailing list provides you a way of staying in touch with people who have visited your website. Maybe they didn’t buy anything the first time they visited your site. However, if you stay in touch with them on a regular basis, they may turn into a loyal customer.
There are several types of mailing list formats to choose from. You may want to include each kind on your website. You can offer a general newsletter that people can subscribe to. This is a great way to keep people informed on the updates you have made to your site. You can include excerpts from any articles you recently added with links to the full text. If you offer podcasts, you can include information about upcoming information you will be featuring, etc.
You can also choose to have a tips list or ecourse. People love numbers and are eager to sign up for a tips list, such as “15 ways to get organized today” or “50 ways to work from home”, etc. These tips can be small emails that are delivered daily to your mailing list. An ecourse is a great way to promote your information products. You can include a tiny bit of information and deliver a daily or weekly lesson to your mailing list.
The best way to manage a mailing list is through an autoresponder service. When you sign up for such a service, you can create a list and load email messages into it. When someone signs up for your list, they will automatically start to receive the messages you have already written. Each person will receive message 1, and the autoresponder will continue to send the messages in the order you selected.
While the main purpose of having a mailing list is to promote products, your visitors will be eager to sign up for them if you provide helpful information. With your mailing lists, you will want to include a “p.s” after the body of the message.
These will grab your readers’ attention. You can use this space to include your affiliate links for other products you are promoting. Your mailing list will allow you to cross promote your products and services and turn “fence sitters” into customers.
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Dear SFI Affiliates,
I have a very good news to share to all of you who are my affiliates in SFI who belong to my team.
Today, 10 October 2009, I became a Bronze Team Leader. I joined SFI business last 14 November 2007.
I am #1 among all active affiliates in Bahrain.
I am #2 among all active affiliates who joined SFI on November 14, 2007.
I am #20 in Top 300 Leaderboard VersaPoints.
Right now, I have more than 300 networks of affiliates around the world.
I want you to know that if I can do it, you too CAN do it. Whatever your mind can conceive, your body can achieve.
To YOUR success!
Jaime Parmis
SFI Bronze Team Leader
http://www.FireTheBoss.visit.ws
A hot topic among Internet marketers is the debate over mini sites versus big sites. A mini site is a small website consisting of two to five pages which is devoted to one subject. These are also called niche sites. A big site is a website that has hundreds or thousands of pages devoted to several subjects on a given topic.
When you create a mini site, your goal is for the visitor to take action. You don’t have to put up any fancy graphics or outgoing links. You want your visitor to stay focused on your message.
When you have a large website, you can take the time to add banners, outgoing links, and even flash plug-ins. You can have various sections that focus on different subjects, all relating to the same topic.
Some people may say that a mini site will increase your sales. Your visitors won’t be distracted by other things and they won’t click away as easily. Plus, you don’t have to worry about technical problems as much. If you have one large site, and it crashes, your business stops. On the other hand, if you have several mini sites, you don’t have to worry about your business completely stopping. Your other sites can still function and you can continue to earn money while your troubled site gets repaired.
Other people think that mini sites may repel some of your business. If your business consists of too many niches, you may lose out on repeat business from the same customers. For instance, if you have a mini site devoted to poodle shampoo, you will find some customers willing to buy information products on that subject.
However, if you had a larger site devoted to a larger subject, and poodle shampoo was just one of the topics, you could offer your customers complementary products. As you know, once someone is your customer, it will be easier to sell them other items.
There are benefits and pitfalls when it comes to organizing these two types of sites as well. With a mini site, there is not much content. You do not have to worry about subfolders and subdomains. However, maintaining 100 small sites can certainly take up a large chunk of time.
When you have a large site, you will have to worry about subfolders. But if you organize your site well in the beginning, finding content and links shouldn’t be too much of a problem.
When you decide between a large site and several mini sites, there are pros and cons for both ways. The choice really comes down to the way you want to run your business, and which you feel would be the better choice for you.
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Believe it or not, there are still many business owners who do not have websites. The Internet has dramatically changed the way people communicate, send and receive information, and shop. If you do not have a website, you are hurting your business.
A website makes you look like a solid professional. If you wanted to do business with someone, especially if it was business done long distance, you would expect them to have some type of website that gave you information about the type of services they provide. The costs for registering a domain and building and hosting the website are very inexpensive. Without a website, your business can look second rate.
Another reason why you need a website is so people can find you. If someone is sitting at home trying to find a good copywriter, they will more than likely turn on the Internet and perform a search. If you are a copywriter and you don’t have a website, they cannot find you. And if they cannot find you, they cannot hire you.
Even if you decide to build your business locally, it helps to have a website. You can distribute resumes, business cards, and flyers with your phone number, and you may receive some phone calls. However, if you have a website where people can get a glimpse of what you do, you will earn more business. Plus, some people would rather pop onto your website and email you versus picking up a phone and calling you.
Your website will also let people know exactly what type of services you offer and how much you charge. People do not want to wait for that information. They want to know things now. You can also include an online portfolio where prospective clients can view work that you have completed and read past clients’ testimonials. This can help them decide if you are the person who can handle the project they need completed.
Having a website will also allow for automated ordering. If you sell cosmetics and one of your clients is having a bout of insomnia and decides to surf the web at 2:00 in the morning, they can happily shop for your products at home. They do not need to wait until the next day to call an order in to you.
Websites also allow you to do business globally. Instead of focusing on your local area, people from all over the world can view your site and do business with you. This opens up a whole new base of clients and opportunities.
Having a website, even a simple one, will only help your business. Without one, you are going to be losing out on many prospective clients and sales.
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by Jomar Hilario
The past few days have all given us lessons on life and it's fragility - and being prepared for things we don't expect.
Let me be frank with you that even though I did wade through knee deep water - with a current- last week - to get home - I didn't see it very much as traumatic as others who have only experienced it for the first time.
I even did this in the early 90s- before the age of cellphones - just to get to a telephone booth - because the office called me up to fix some computer related thing. Talk about dedication. It also helped that I used to live in very flood -friendly neighborhoods like San Andres Bukid, Boni (City Hall area) and San Antonio Village in Makati. Funny thing - I would always live in the house that fronted the deepest part of the flood waters.
So I'm used to -water being in the house - and with every piece of furniture being metal and there are no pieces of paper in the ground floor. My housemates would text with the message "don 't go home anymore" and we all know what this meant - sleep elsewhere.
Anyway, a friend of mine mentioned that because of this event, he needed to "storm proof" his business. I do agree. Again, it was a cab driver who told me that he heard that a bunch of new SUVs were floating in the Marikina River - from SM Marikina. I can only be sorry for the person who runs that business - and for all who had physical businesses only and no "backup".
You see, the internet can be your business - or source of income. It can be your main source or a backup or a secondary source that gives you the same income you're getting now from your job or business or even more.
Nobody asked me, but I'm answering it anyway -- how has the storm affected my online business? If anything, perhaps positively! It made people aware that home, belongings and stores in the physical world (also called "meatspace") can easily be wiped out - with no easy to make backups - but internet businesses (called "cyberspace") can ALSO easily be wiped out - but since backups are easy to create --it can only spell a few hours of delay (if any) and you're back in business again. Income is coming into your pockets - again.
But what is needed?
Simple - that you set it up - set up websites that sell or blogs that earn --and you can enjoy the so-called "internet income". You can relocate anywhere on the planet. Yes, that's no joke - because this sort of business allows you to move around - literally.
For example, today I'm in Malolos, Bulacan - and will be here for more than a month - yet I'm still earning very well from the Internet (and exploring this province at the same time!).
So how can you start?
You can read everything you can about online business or simply get the easy to understand step by step from me. So are you ready to "flood-proof" your finances and life? CLICK HERE NOW
Internet marketers have been living by the motto “content is king” for some time now. There is good reason for that, as content is what draws search engines to your site and send you traffic. Plus, by providing quality content, your visitors will be more likely to come back to your site when they want to learn about the subject you specialize in.
The first thing that comes to your mind when you hear the word “content” is probably print content. There is a new kid on the internet marketing block, and his name is ‘audio’. By providing both print and audio content, you’ll have the potential to reach new customers and take your website to a new level.
Providing content in both print and audio form will add variety and stimulation to your website. When people are surfing the web, they may get lost in a maze of website that seem to blend together. By adding audio to your website, in the form of a welcome greeting or background music, you are helping your website to stand out. Adding audio to your blog posts, can stimulate your readers’ senses in a whole new way. This can also increase the amount of time people spend on your website and turn them into repeat visitors.
There is no pleasing everyone, and you can’t be everything to everyone. However, adding a mix of audio and print content can help bridge the gap between the differences in people’s preferences and learning styles.
Some people enjoy reading and use their “reading time” to relax and unwind. They may sit at their desk in front of their computer or perhaps they print out the pages they want to read and curl up on the couch with them. They may even grab their laptop and head to a local cafĂ© where they enjoy a cup of coffee while they surf the web.
On the other hand, some people would rather listen to audio while they multi-task and do chores around the house, read email, or simply download the audio to their Mp3 player and listen in the car.
Having both forms of content can come in very helpful if you provide content that teaches people things. Different people have different learning styles; some people absorb information through reading and some need to hear the information for it to make sense. By offering your readers a choice, your website will be able to reach out to more people.
By adding variety, stimulating your readers’ senses and reaching out to people with various learning styles, you may find yourself reaching a whole new customer base.
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Audio has definitely taken the internet by storm recently, whether it is in the form of a welcome message upon entering a site, audio blogging, a podcast, or even a monthly audio newsletter. People love audio and recent advancements in technology have made it easy for people to download audio files to their Mp3 players and listen wherever they go.
If you have been conducting interviews for a written information product or articles for your website, you can take these audio files and turn them into another profit generating information product. The following are a few examples of how to do this:
Product Upgrade:
If you have created a written information product, such as an ebook or special report, and you interviewed a few experts while conducting research for this product, offer the audio files of these interviews as an upgrade. If the base price for just the written product is $19.95, you could add the audio files for an upgrade price of $24.95 or $29.95 or higher, depending on how much audio you have to offer.
Product Downgrade:
On the opposite side of the above description, you can use audio files as a downgrade to an existing product. If you have a coaching program that includes written guides, audio interviews with experts, and one-on-one or group coaching, you could offer the audio interviews as a downgrade for those who can’t afford the whole package.
For example, you could price the total package at $199, but offer the audios for those that want to “self-study” for a price of $75. Those that can’t afford $199 will feel that they are getting a good bargain, and you will have turned a “non-sell” into a $75 sell.
Audio Information Product:
In addition to the product upgrade and downgrade features, you could offer audio files as entirely new information products. In addition to selling interviews with experts you recorded as research for existing information products, you could invite people who have already purchased the product onto a teleconference line for a question and answer session with you, and possibly, the other experts you interviewed when creating the product. You could record the q&a session and offer it to all future customers.
Seminar Series:
A great way to generate some traffic for your site, create buzz, and make money is to offer a seminar series. You can approach other business owners that your target market will find interesting and ask if they would like to be a part of your seminar series. Depending on how much traffic you currently have, you may be able to charge the presenters a fee to have a spot in your seminar as well.
You can opt to allow people to dial in on a teleconference line or meet in a web conference room and listen to the live seminar for free, and then charge a fee for access to the recordings of the seminars. Alternatively, you can charge a fee upfront and only give paying customers access to the live seminars.
There are many ways to earn money with your interviews. Your readers will love to hear your voice, as well as the voices of other experts. Recording and selling the audio files of interviews can bring a whole new stream of income to your site.
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